DescriptionWellness startup Present Life launches Healist Advanced Naturals, a clinically supported CBD range, with a cut-through brand strategy that marries science and nature by Robot Food. Since restrictions on the use of cannabidiol (the non-intoxicating component of cannabis) were lifted in Europe and North America, the CBD wellness sector has exploded. Analysts are now predicting…
Wellness start-up Present Life launches Healist Advanced Naturals, a scientifically supported CBD variety, with a cut-through brand name technique that marries science and nature by Robotic Food. Robotic Food was approached to drill down and define the chance, and then design a tactical action to position Healist as a benefit-focused flagship brand name with multichannel selling in mind. Part of an ongoing relationship with Present Life, Robot Food will continue to support Healist with digital material production, and act as brand name guardians.
