While most businesses suffer through the pandemic, Wham-O is raking in the sales with Slip ‘N Slide. Even three months ago, “the company enjoyed 10 consecutive days in late April where sales doubled each day,” says TMZ. Now the water toy, which made its debut in 1961, is out of stock. And it’s not just…
While a lot of services suffer through the pandemic, Wham-O is raking in the sales with Slip ‘N Slide. Even three months earlier, “the company taken pleasure in 10 consecutive days in late April where sales doubled each day,” states TMZ Now the water toy, which made its debut in 1961, is out of stock.
And it’s not simply Slip ‘N Slide that is keeping Wham-O fat. Frisbee sales are up 500%, according to TMZ, and Boogie Boards are up 300%.
Wham-O’s timeless toys, which likewise consist of Super Ball, the Hula hoop, and Hacky sack, are ideal for bored kids throughout long hot stay-at-home days, so it makes sense that they were very first produced by, well, “bored kids on a hot day.” Here’s the Slip N Slide origin story, published by Andrea a few weeks earlier.
Smithsonian Magazine has a fascinating short article on how the Slip ‘N Slide at-home water slide ended up being an American institution. It began with some tired kids on a hot day:
Jake Rossen takes a deep dive into the iconic American novelty toy business Wham-O and its storied history.
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